Résumé
Based in Italy, bilingual in French and Italian, fluent in English . Over 30 years of International Managerial & Operational Experience in the world of Seeds and Sustainable Diversification, with in-depth knowledge of the various market players in the world. Proven ability in leading complex projects and designing winning strategies to drive overall business growth . - Creation of sales networks in different European countries & in North Africa - Establishment of a Sales and Manufacturing Subsidiary in Italy - Projection and implementation of a new portfolio diversification strategy Direct Seeds business in Albania, Kosovo, North Macedonia ang Greece.
Expériences professionnelles
Bio carburant chain expertise (saf)
Autonomo
Depuis le 02 octobre 2022
Head of diversification and sustainable agriculture , mas seeds group.
MAS Seeds
De Novembre 2020 à Octobre 2022
Group strategy definition at the European level
Scoreboard, financial K.P.I.
Build a corporate diversification branding
Portfolio customization by business units (B.U.)
Product Mix
Corporate & B.U. Marketing positioning
Action plans: go to market
Investments plans definition. Proposals and projects implementations to &with our steering committee
Transversal projects coordination with the Supply-chain, Marketing, Customer Service, Finance & R&D, implying synergies structuring & action plans monitoring
C.e.o. mas seeds italia
MAS Seeds
De Janvier 2015 à Décembre 2021
Merger of Semfor & Maïsadour Semences Italia = MAS Seeds Italia.
Starting the diversification business fitting the sustainable agriculture
strategy in Italy
Sourcing (80 species, suppliers-partners in the 5 continents)
Partnership strategy : alliances agreements to secure our supply policy
Implementation of a “Start-up” business model to kick off of the
Diversification B.U.
Sales increase: since 2015 the diversification turnover has been multiplied by ten.
Diversification represents more than 50% of the turnover of the Italian subsidiary.
Territory director ( south-east europe )
Maisadour Semences SA
De Janvier 2005 à Janvier 2015
Defining the Group Strategy of the different markets
Responsible for net result and profitability
Supervising the regional Marketing policy
Developing Sales of all the seeds ranges : corn, sunflower, rape and sorghum seeds
Managing an international team
Defining the seeds production planning
Permanent member of the Strategic Seeds Business Committe
Managing director
MAISADOUR SEMENCES ITALIA S.R.L.
De Janvier 1999 à Janvier 2012
Creating and organizing the Italian Subsidiary
Managing the Italian team: 1 Sales Director, 1 Marketing Engineer, 6 Area Managers, 40 Promoters, 5 Assistants, 2 Warehousemen
Developing export markets
Export & sales manager
MAISADOUR SEMENCES ITALIA S.R.L.
De Octobre 1987 à Janvier 1997
Creating and organizing the Italian Subsidiary
Managing the Italian team: 1 Sales Director, 1 Marketing Engineer, 6 Area Managers, 40 Promoters, 5 Assistants, 2 Warehousemen
Developing export markets
Parcours officiels
Langues
Anglais - Technique
Français - Langue maternelle
Italien - Courant
linkedin